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Health & WellnessShopify Development

Health Coaching: Multi-Site Shopify Location Extension

Built a custom Shopify storefront extension for a multi-location health coaching brand that guided customers to their nearest location, surfaced real-time location-specific inventory, and reduced cart abandonment caused by stock mismatches.

!The Challenge

The client operated health coaching services across multiple locations, each with its own product inventory. Customers could add items to their cart without knowing whether those items were available at their chosen location, leading to failed checkouts, frustrated customers, and support overhead. There was no native Shopify mechanism to enforce location-aware inventory selection at the storefront level.

Our Approach

  • 1Audited the multi-location inventory model in Shopify to understand stock assignment per location
  • 2Built a custom Shopify storefront extension that prompted customers to select a location on site entry
  • 3Persisted the selected location in session storage and surfaced it throughout the browsing experience
  • 4Filtered product availability and add-to-cart eligibility based on real-time inventory at the selected location
  • 5Displayed location-specific stock indicators on product pages to set clear expectations
  • 6Added a location-switcher component so customers could change their location at any point during shopping

Results

  • Eliminated cart abandonment caused by purchasing items unavailable at the customer's location
  • Reduced customer support tickets related to fulfillment and out-of-stock orders
  • Improved checkout completion rate by setting accurate stock expectations earlier in the funnel
  • Customers reported a clearer, more confident shopping experience
  • Location-specific inventory visibility gave the business better data on demand per site

Technologies Used

ShopifyShopify Extensions APIJavaScriptLiquidShopify Inventory API

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